Privacy Policy

Privacy matters but it can be confusing. This page explains our approach to privacy and how it affects you.

Short version

We collect anonymous statistics about your visit, like which of our pages you viewed. Some 3rd parties like Facebook and Twitter may know you visited this website, if you use their services. We can’t control them.

If you sign up with us we take great care to keep your information safe and we’ll never share it with others without your express permission.

These are just the key points. If you need more detail, keep reading:

Measuring our visitors

We measure visitors to our website using Google Analytics as well as a site specific tracking cookie. This records what pages you view within our site, how you arrived at our site and some basic information about your computer. All of that information is anonymous – so we don’t know who you are; just that somebody visited our site.

The information we collect from analytics helps us understand what parts of our sites are doing well, how people arrive at our site and so on. Like most websites, we use this information to make our website better.

Facebook, Twitter and other social networks

These services provide social buttons and similar features which we use on our website – such as the “Like” and “Tweet” buttons.

To do so we embed code that they provide and we do not control ourselves. To function their buttons generally know if you’re logged in; for example Facebook use this to say “x of your friends like this”. We do not have any access to that information, nor can we control how those networks use it.

Social networks therefore could know that you’re viewing this website, if you use their services (that isn’t to say they do, but their policies may change). As our website is remarkably inoffensive we imagine this is not a concern for most users.

If you sign up for a newsletter or buy a product

When you sign up for any of our services – paid or otherwise – we will record specific personal information about you, such as your name and email address.

We also log account and transaction history for accounting purposes, and to monitor our business activities.


We may send you email notifications regarding your service (such as invoices) or which you have specifically requested (such as newsletters or notifications when a report is completed). You have the ability to opt out of any of this communication at any time.

We will never provide your personal information or email address to any third parties except where they are specifically employed to help deliver our own services.

Online payment

We use a variety of payment providers to bill for our products online. These companies will have access to your personal and payment information.

The third parties we use are Stripe, and PayPal (to process credit cards and accept payment via PayPal).

We share information with these companies only to the extent necessary for the purposes of processing payments you make via our website.

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